What is Hypochlorous Acid (HOCl)?

Hypochlorous Acid (HOCl) is a gentle yet powerful compound naturally produced by your white blood cells to defend the body against germs and bacteria. Inspired by nature, scientists discovered how to recreate this remarkable substance using only water, salt, and electricity ⚡— a process known as electrolysis.

The result is a potent form of electrolyzed water that’s more effective than chlorine, hydrogen peroxide, and ozone-based sanitizers, yet completely safe for people, pets, and the planet.

How It Works

  • Contact with Germs 🦠

    HOCl touches bacteria, viruses, or other unwanted microorganisms.

  • Breakdown of Cell Walls

    It disrupts the protective walls and membranes, letting it get inside.

  • Oxidation & Neutralization🛡

    HOCl oxidizes and neutralizes the microorganism so it can’t function or reproduce.

For Anywhere & Everywhere

Two Lines. One Mission.
Powered by HOCl. Purpose-made for your everyday care.

EPA-Registered Disinfectant
⭐ Kills specified bacteria and viruses when used as directed*
⭐ Fragrance-free, dye-free

USDA Organic Certified Cleansers

FURIE MAX Cleanser — 500 ppm
⭐ Cleans and deodorizes everyday household surfaces
⭐ Fragrance-free, dye-free

Hands & Skin Cleanser
⭐ Gentle cleansing for your daily hands and skin routine
⭐ Fragrance-free, dye-free

Animal Care
⭐ Everyday cleansing for pets’ skin, paws, and coats
⭐ Fragrance-free, dye-free

Produce Cleaner
⭐ Removes dirt, wax, and surface residues from fruits and vegetables
⭐ Fragrance-free, dye-free